> For the complete documentation index, see [llms.txt](https://docs.gethyperscale.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.gethyperscale.com/start-campaigns/start-a-campaign/ideal-campaign-settings.md).

# Ideal Campaign Settings

## Email Campaigns

* Enter the number of emails you would like to send per day.
* We recommend sending 10-20 per day to reduce the risk of being marked as spam. You can send up to 100, but only if your inbox has a long history and strong reputation. If you're starting fresh with outbound emails, stick with lower numbers to be safe.
* Set how long you would like to wait before sending a follow-up. We recommend between 2-3 days.
* Set the number of follow-ups you would like to send. We recommend between 1-2.

## LinkedIn Campaigns

* LinkedIn campaigns (connection requests and DMs) are limited to **20 actions per day** to stay within LinkedIn's usage guidelines.
* For connection request campaigns, follow-ups are sent as direct messages once the recipient accepts.
* For DM campaigns, the limit is **20 messages per day**.
* We recommend a follow-up delay of **3-5 days** for LinkedIn to feel more natural than email.
* Keep follow-up messages shorter and more conversational than email follow-ups.

Check the details, and then click Confirm to set up the Campaign.