# How are credits counted in my subscription?

Credits are consumed at three points:

* A lead is successfully **found and verified** (LinkedIn profile + verified business email)
* A message is **personalized** for that lead by our AI
* A message is **sent**

Each verified lead typically includes the full public profile — headline, role, company, location, education and work history — plus the work email and a confidence score for that email.

**You are never charged for:**

* ❌ Leads where no email was found
* ❌ Leads that failed verification
* ❌ Duplicates (we deduplicate automatically)
* ❌ Bounced emails (forward the bounce to <support@gethyperscale.com> and we'll credit your account)

For full pricing tables, phone-number enrichment costs, and how rollover credits work, see [Credits & Pricing](/account-settings/credits-and-pricing.md).


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